Pointers to design a newspaper ad for educational institute (College / Institute / Classes / Coaching…)
Layout : Before planning a newspaper ad, create a basic layout in which include the Name, Logo, Attraction ( Highlights), Catchy tagline, Services / courses, Results, Placement and the main msg.
Grid Mode: Plan out the layout of the ad into grid mode.
Logo & Name: Logo and name should be highlight to create a image in the viewers mind.
USP: You can highlight the usp’s in many ways, like the logo of 10 years celebration, its to represent the brand status, the main usp to represent for a educational institute of tuition is its result factor.
Representing the Products / services: Info-graphics is the best way to represent the service with there detailing, for educational institute the main thing which matters is its courses.
Affiliation: Including brands which comes for placement in colleges / institutes is also one of the main impacting and eye catching feature, which creates appeal in views mind.
Contact / Connectivity: Connection through the ad helps in creating conversation. Contact details like, mobile number (It should be easily recognizable), Website, Email address and address (Rare cases).
Color: Colors are the main factors which helps in creating impact, it might be on the basics of brand colors or some times according to the area and locality.
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